The Power of Two - How Companies of All Sizes Can Build Alliance Networks That Generate Business Opportunities (Paperback, 1st ed)
John K. Conlon, Melissa GiovagnoliTap the Power of Alliance Networks
Inspired by the so-called virtual corporation, the opportunistic formation of short-term strategic pairings is the chief means by which today?s companies are realizing growth. In The Power of Two, two acknowledged business-alliance experts take readers step-by-step through a proven, powerful method for successfully building a network of strategic alliances and for managing such networks via an alliance manager. Packed with examples, augmented with a wealth of assessment tools and charts, it?s the most authoritative, user friendly guide to mastering this important, emerging business stratagem currently available.
Inspired by the so-called virtual corporation, the opportunistic formation of short-term strategic pairings is the chief means by which today?s companies are realizing growth. In The Power of Two, two acknowledged business-alliance experts take readers step-by-step through a proven, powerful method for successfully building a network of strategic alliances and for managing such networks via an alliance manager. Packed with examples, augmented with a wealth of assessment tools and charts, it?s the most authoritative, user friendly guide to mastering this important, emerging business stratagem currently available.
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Product Description
Tap the Power of Alliance Networks
Inspired by the so-called virtual corporation, the opportunistic formation of short-term strategic pairings is the chief means by which today?s companies are realizing growth. In The Power of Two, two acknowledged business-alliance experts take readers step-by-step through a proven, powerful method for successfully building a network of strategic alliances and for managing such networks via an alliance manager. Packed with examples, augmented with a wealth of assessment tools and charts, it?s the most authoritative, user friendly guide to mastering this important, emerging business stratagem currently available.
Inspired by the so-called virtual corporation, the opportunistic formation of short-term strategic pairings is the chief means by which today?s companies are realizing growth. In The Power of Two, two acknowledged business-alliance experts take readers step-by-step through a proven, powerful method for successfully building a network of strategic alliances and for managing such networks via an alliance manager. Packed with examples, augmented with a wealth of assessment tools and charts, it?s the most authoritative, user friendly guide to mastering this important, emerging business stratagem currently available.
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Product Details
General
Imprint | Jossey-Bass Inc.,U.S. |
Country of origin | United States |
Series | J-B US non-Franchise Leadership |
Release date | June 1998 |
Availability | Expected to ship within 12 - 17 working days |
First published | July 1998 |
Authors | John K. Conlon, Melissa Giovagnoli |
Dimensions | 228 x 139 x 13mm (L x W x T) |
Format | Paperback |
Pages | 208 |
Edition | 1st ed |
ISBN-13 | 978-0-7879-0946-8 |
Barcode | 9780787909468 |
Categories | |
LSN | 0-7879-0946-7 |
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