Situated within contemporary scholarly debate and interest in recursive media that involves intensification of discourses of feedback, personalization, recommendation, co-production, constructivism and the preempting of intent, this book represents a departure from textual criticism of advertising to one based on exposition of networked means of inferring preferences, desires and orientations that reflect ways of being, or moods of information. >
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Situated within contemporary scholarly debate and interest in recursive media that involves intensification of discourses of feedback, personalization, recommendation, co-production, constructivism and the preempting of intent, this book represents a departure from textual criticism of advertising to one based on exposition of networked means of inferring preferences, desires and orientations that reflect ways of being, or moods of information. >
Imprint | Continuum Publishing Corporation |
Country of origin | United States |
Release date | April 2011 |
Availability | Expected to ship within 12 - 17 working days |
First published | April 2011 |
Authors | Andrew McStay |
Dimensions | 229 x 152 x 18mm (L x W x T) |
Format | Hardcover |
Pages | 200 |
ISBN-13 | 978-1-4411-7614-1 |
Barcode | 9781441176141 |
Languages | value |
Subtitles | value |
Categories | |
LSN | 1-4411-7614-4 |