Hard-nosed business advice for gaining competitive advantage through sustainability action in buildings and operations, information technology, product design, sourcing, manufacturing, logistics and transportation, marketing, accounting, and other key business functions
Whether you are a climate change skeptic or an environmentalist, sustainability issues cannot be ignored in today's corporate world. With rising energy and natural resource costs, intensified regulations, investor pressures, and a growing demand for environmentally friendly products, sustainability is no longer an option--it's a business imperative.
Unlike many green business books, the "Playbook" skips the environmental ideology and deals exclusively with tools and strategies that have been shown to cut costs, reduce risks, drive revenues, and build brand identity.Builds on Dan Esty and Andrew Winston's prizewinning "Green to Gold," which has become a business classic and a staple of management training across the world.Shows in detail how each business function or department can achieve an eco-advantage over the competitionOffers frameworks, checklists, and action plans applicable to any business-big or small, in manufacturing or services
"The Green to Gold Business Playbook" gives you the tools to make green work"-"and work profitably-for your business.
Or split into 4x interest-free payments of 25% on orders over R50
Learn more
Hard-nosed business advice for gaining competitive advantage through sustainability action in buildings and operations, information technology, product design, sourcing, manufacturing, logistics and transportation, marketing, accounting, and other key business functions
Whether you are a climate change skeptic or an environmentalist, sustainability issues cannot be ignored in today's corporate world. With rising energy and natural resource costs, intensified regulations, investor pressures, and a growing demand for environmentally friendly products, sustainability is no longer an option--it's a business imperative.
Unlike many green business books, the "Playbook" skips the environmental ideology and deals exclusively with tools and strategies that have been shown to cut costs, reduce risks, drive revenues, and build brand identity.Builds on Dan Esty and Andrew Winston's prizewinning "Green to Gold," which has become a business classic and a staple of management training across the world.Shows in detail how each business function or department can achieve an eco-advantage over the competitionOffers frameworks, checklists, and action plans applicable to any business-big or small, in manufacturing or services
"The Green to Gold Business Playbook" gives you the tools to make green work"-"and work profitably-for your business.
Imprint | John Wiley & Sons |
Country of origin | United States |
Release date | May 2011 |
Availability | Expected to ship within 12 - 17 working days |
First published | 2011 |
Authors | Daniel C. Esty, P.J. Simmons |
Dimensions | 260 x 186 x 33mm (L x W x T) |
Format | Hardcover |
Pages | 440 |
Edition | New |
ISBN-13 | 978-0-470-59075-1 |
Barcode | 9780470590751 |
Categories | |
LSN | 0-470-59075-0 |