Sweet Spot - How to Maximize Marketing for Business Growth (Hardcover)


What if your business could make growth and innovation look easy? What if you could beat the competition day in and day out? You can. "Sweet Spot" shows you how to align all the vital parts of your business to create a competitive advantage and long-lasting success. You'll learn how to bring smart marketing together with good leadership to find your business's sweet spot.

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Product Description

What if your business could make growth and innovation look easy? What if you could beat the competition day in and day out? You can. "Sweet Spot" shows you how to align all the vital parts of your business to create a competitive advantage and long-lasting success. You'll learn how to bring smart marketing together with good leadership to find your business's sweet spot.

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Product Details

General

Imprint

John Wiley & Sons

Country of origin

United States

Release date

2007

Availability

Expected to ship within 12 - 17 working days

First published

November 2006

Authors

Dimensions

235 x 167 x 19mm (L x W x T)

Format

Hardcover

Pages

256

ISBN-13

978-0-470-05143-6

Barcode

9780470051436

Categories

LSN

0-470-05143-4



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