Reassessing the Internationalization of the Firm (Hardcover, 1st ed)


As the international behaviour of firms changes, so too must the theories used to describe, explain and predict that behaviour change. This volume is conceived as an exploration of the evolving nature of internationalization in the context of shifting environmental forces in an effort to: highlight the nature of firms' changing behaviours; explore the potential reasons for those changes; and propose new perspectives from which a more contemporary theory of internationalization can be developed. The papers in this volume examine the internationalization behaviour of a wide range of firms, from MNCs to SMEs, including firms from both developed and emerging economies. Consideration is given to the rapid internationalization of "born global" firms, to inward as well as outward internationalization and to the dynamic nature of internationalization at the beginning of the 21st century.

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Product Description

As the international behaviour of firms changes, so too must the theories used to describe, explain and predict that behaviour change. This volume is conceived as an exploration of the evolving nature of internationalization in the context of shifting environmental forces in an effort to: highlight the nature of firms' changing behaviours; explore the potential reasons for those changes; and propose new perspectives from which a more contemporary theory of internationalization can be developed. The papers in this volume examine the internationalization behaviour of a wide range of firms, from MNCs to SMEs, including firms from both developed and emerging economies. Consideration is given to the rapid internationalization of "born global" firms, to inward as well as outward internationalization and to the dynamic nature of internationalization at the beginning of the 21st century.

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Product Details

General

Imprint

JAI Press Inc.

Country of origin

United States

Series

Advances in International Marketing

Release date

September 2001

Availability

Expected to ship within 12 - 17 working days

First published

2001

Editors

,

Series editors

Dimensions

234 x 156 x 17mm (L x W x T)

Format

Hardcover

Pages

288

Edition

1st ed

ISBN-13

978-0-7623-0795-1

Barcode

9780762307951

Categories

LSN

0-7623-0795-1



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