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Imprint | Springer International Publishing AG |
Country of origin | Switzerland |
Series | Developments in Marketing Science: Proceedings of the Academy of Marketing Science |
Release date | October 2016 |
Availability | Expected to ship within 10 - 15 working days |
First published | 2015 |
Editors | John C. Rogers Iii, Charles W. Lamb, Jr. |
Associate editors | William A. Dempsey, Dale M. Lewison, Patrick L. Shul, Saraswati P. Singh |
Dimensions | 279 x 210 x 34mm (L x W x T) |
Format | Paperback |
Pages | 638 |
Edition | Softcover reprint of the original 1st ed. 2015 |
ISBN-13 | 978-3-319-38677-5 |
Barcode | 9783319386775 |
Languages | value |
Subtitles | value |
Categories | |
LSN | 3-319-38677-8 |