Richard Stokes, founder of AdGooroo, a leading search engine intelligence company, has over 15 years of experience in advertising and technology management and includes real-life examples, case studies and charts that reveal not only the basics of creating a pay-per-click campaign, but also break down the intricacies of the process into simple, easy-to-understand steps that will help any business leader focused on achieving a world-class marketing strategy. Successful tactics known only to a handful of elite search marketers are discussed in detail and include specific techniques on how to:
Stop throwing your marketing dollars away and learn how to dominate Google AdWords today
"A well researched, truthful, and up-to-date guide for pay-per-click marketers."
Mike Mindel, CTO, Wordtracker.com
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Richard Stokes, founder of AdGooroo, a leading search engine intelligence company, has over 15 years of experience in advertising and technology management and includes real-life examples, case studies and charts that reveal not only the basics of creating a pay-per-click campaign, but also break down the intricacies of the process into simple, easy-to-understand steps that will help any business leader focused on achieving a world-class marketing strategy. Successful tactics known only to a handful of elite search marketers are discussed in detail and include specific techniques on how to:
Stop throwing your marketing dollars away and learn how to dominate Google AdWords today
"A well researched, truthful, and up-to-date guide for pay-per-click marketers."
Mike Mindel, CTO, Wordtracker.com
Imprint | Iuniverse, Inc. |
Country of origin | United States |
Release date | July 2008 |
Availability | Expected to ship within 10 - 15 working days |
First published | July 2008 |
Authors | Richard Stokes |
Dimensions | 229 x 152 x 7mm (L x W x T) |
Format | Paperback - Trade |
Pages | 112 |
ISBN-13 | 978-0-595-49345-6 |
Barcode | 9780595493456 |
Categories | |
LSN | 0-595-49345-9 |