Influence of Technology Based Marketing in Grameen Phone, Bangladesh (Paperback)

This work deals with technology based promotional activities of Grameen Phone-a leading organization in telecom industry in Bangladesh. This organization provides a huge scope for the technological advancement of the entire industry by implementing the most updated information technology for their marketing campaign. If these activities are sustained properly, in the long run Grameen Phone can prove themselves as one of the sparkling stars in the sky of corporate world.