Global Software - Developing Applications for the International Market (Paperback, 1992)

With the growth of the market for computer software there is a whole set of challenges to developers, marketers, designers, and programmers - especially in the areas of cultural, linguistic, and financial transferability. Dave Taylor explores these questions, points out common design and marketing errors and pitfalls, and presents clear, elegant solutions - necessary information for anyone involved in creating, packaging, marketing, and disseminating software.