Flourishing Enterprise - The New Spirit of Business (Hardcover)

The notion of responsible business has infiltrated our markets, and "going green" is now a part of our mind set. But, sustainability as we know it is not enough. Flourishing--the aspiration that humans and life in general will thrive on the planet forever--should be a key goal for every business today. This is a bold concept, like sustainability was a decade ago. Just as sustainability has become a matter of course, so too will flourishing will become a cornerstone of business tomorrow.
How are companies to attain this big-picture goal? Drawing together decades of research along with in-depth interviews, "Flourishing Enterprise" argues that many strategic, organizational, and operational efforts to be sustainable reach the potential of flourishing when they incorporate one additional ingredient: reflective practices. Offering more than a dozen such practices, this book leads readers down a path to greater business success, personal well-being, and a healthier planet.
Readers will find that adding reflective practices to existing business efforts does not require more work; it simply changes the way we do our work and, more importantly, the results we achieve. Cultivating emotional and spiritual health is the next frontier; this future-oriented guide develops these core competencies while stretching the ongoing conversation about ethical, sustainable business.