Eisenhower and the Mass Media - Peace, Prosperity, and Prime-time TV (Paperback, New edition)
Craig AllenDwight D. Eisenhower presided over an unusual era of peace and prosperity during the 1950s, a period also known as television's 'Golden Age.' In this first comprehensive study of Eisenhower's mass communication practices, Craig Allen maintains that Ike's tremendous popularity was partly a result of his skillful use of the new medium of television to broadcast his achievements to the American public.
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Product Description
Dwight D. Eisenhower presided over an unusual era of peace and prosperity during the 1950s, a period also known as television's 'Golden Age.' In this first comprehensive study of Eisenhower's mass communication practices, Craig Allen maintains that Ike's tremendous popularity was partly a result of his skillful use of the new medium of television to broadcast his achievements to the American public.
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Product Details
General
Imprint | The University of North Carolina Press |
Country of origin | United States |
Release date | May 1993 |
Availability | Expected to ship within 10 - 15 working days |
First published | May 1993 |
Authors | Craig Allen |
Dimensions | 235 x 159 x 22mm (L x W x T) |
Format | Paperback |
Pages | 288 |
Edition | New edition |
ISBN-13 | 978-0-8078-4409-0 |
Barcode | 9780807844090 |
Categories | |
LSN | 0-8078-4409-8 |
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